First, let’s take a look at the layoffs. The firing of 2,000 employees more than decimated the company’s payroll of 14,000. Search Engine Land reported Yahoo’s confirmation of the layoffs, and that the beleaguered search engine expects to realize approximately $375 million of annualized savings upon completion of all employee transitions. Kara Swisher, who seems [...]
Posts Tagged ‘local’
Yahoo Reorganizes in Face of Dropping Market Share
April 18th, 2012 
admin 
Posted in SEO 
Tags: local, marketing, search engine, SEO, yahoo, Yahoo Reorganizes in Face of Dropping Market Share 
No Comments »A Closer Look at Crushing Local SEO Competition
April 18th, 2012 admin While Arrow already boasts a nice social presence, as I noted in the previous article, they could be doing more. So the question then becomes, what should they be doing? What things can they put into place now to capture more customers and in fact make them the de facto moving authorities in Colorado Springs? [...]
Posted in SEO Tags: A Closer Look at Crushing Local SEO Competition, design, local, SEO, social No Comments »Crushing Local SEO Competition: A Case Study
April 18th, 2012 admin Back at the end of February I wrote a couple of articles regarding local SEO where I reviewed a site. The articles were Local SEO: Secrets to Killing the Competition and Dominating Local SEO. I took a website, pepetileinstallation.com in south Jersey, and showed what he was doing right and wrong, and what he could [...]
Google Gives a Fresh Update to Rich Snippets
April 18th, 2012 admin img src=http://images.ientrymail.com/searchnewz/sn0417_small.jpg align=”right”Google has made two updates to rich snippets. The first one being that product rich snippets, are now available on a global scale (earlier they were only supported in a limited set of locales). This means that users from across the globe can now see the information snippet about your product and services [...]
Posted in SEO Tags: google, Google Gives a Fresh Update to Rich Snippets, local, local search, mail, search engine, SEO, top No Comments »Google Glass: The Future of PPC or Just Your Star Trek Fantasy Come True?
April 18th, 2012 admin There have been times over the past few years where I’ve thought that Google has hit their plateau in the consumer world. Some of their recent or semi-recent products haven’t been particularly innovative. In particular I’m thinking about, Google+ and Google Play. Both cool in their own right but by no means have they replaced [...]
Posted in PPC Tags: advertising, adwords, att, direct, facebook, google, Google Glass: The Future of PPC or Just Your Star Trek Fantasy Come True?, internet, local, mail, marketing, pay per click, PPC, sem, social, video, youtube No Comments »The Best Practice Local SEO for Your Business in 2012
April 18th, 2012 admin The Best Practice Local SEO for Your Business in 2012 OK, it’s been a while since I wrote my last blog post or even anything Local SEO related. There are reasons for that, and I’ll come to them shortly. I have just read my New Years message from last year and got to thinking so [...]
Seasons’ Greetings from Blend Local Search Marketing
April 18th, 2012 admin Seasons’ Greetings from Blend Local Search Marketing Wow what a year it’s been for local search marketing! We’ve experienced unprecedented growth in our industry, within our own company and all our clients have grown, taken on new staff and reported their best years profits to date. Not bad when all we hear in the media [...]
Why Local Businesses Should Use Facebook
January 11th, 2012 admin I was reminded of this recently when getting together with my closest friends and family for Christmas this year. We don’t all celebrate the same holiday, so we’ve made a few compromises in our customs – latkes for brunch on the day before Christmas, watching a movie on the DVD player, and a (non-Chinese) dinner [...]
Google+ Check-in Offers Coming Soon
December 16th, 2011 admin Google is integrating additional mobile and Offers features with the Google+ social network. Upcoming features will allow check-in based offers, incentivizing Plus shout-outs for local businesses – but stepping on the toes of other Google se…
Is Internet Marketing School Worth It? A Story About My Full Sail Degree.
December 16th, 2011 admin [EDIT: Comments that include profanity, link dropping, or general trolling will be deleted. Enjoy the article and keep it clean in the comments.] Working with room full of PPCers, I can tell you that we have an extraordinary group of people, each with a unique background. I can also tell you that with the exception of [...]
Posted in PPC Tags: advertising, adwords, att, computer, direct, email, internet, Is Internet Marketing School Worth It? A Story About My Full Sail Degree., local, mail, marketing, pay per click, PPC, programs, sem, SEO, top No Comments »
Facebook
Google+
LinkedIn
Twitter
Buzz
Tumblr
Digg
YouTube
Delicious
