Posts Tagged ‘software’

10 Ways to Instantly Amplify the Social Proof of Your Marketing

img id=”img-1334600931740″ src=”http://blog.hubspot.com/Portals/249/images/cheering-crowd.jpg” border=”0″ alt=”describe the image” width=”383″ height=”255″ class=”alignRight” style=”float: right;” / pa href=”http://www.hubspot.com/content-skill-levels” target=”_blank”img id=”img-1327422189463″ src=”http://blog.hubspot.com/Portals/249/images/intermediate1.jpg” border=”0″ alt=”intermediate” //a/p pAn individual’s purchasing decision can be influenced by a large number of factors. Are you considering how influential social proof can be in that mix? According to a href=”http://www.powerreviews.com/resources/social-commerce-stats” title=”Google” target=”_blank”Googstrong/strongle/a, strong70% of Americans/strong [...]

7 Smart Sales Applications of Marketing Intelligence

pimg id=”img-1334330454482″ src=”http://blog.hubspot.com/Portals/249/images/marketing intelligence.jpg” border=”0″ alt=”marketing intelligence” width=”329″ height=”329″ class=”alignRight” style=”float: right;” /a href=”http://www.hubspot.com/content-skill-levels” target=”_blank”img id=”img-1327422189463″ src=”http://blog.hubspot.com/Portals/249/images/intermediate1.jpg” border=”0″ alt=”intermediate” //a/p pMarketing collects a lot of information about the leads they generate, much of which is made available to Sales to make their jobs easier. But it doesn’t do much good if nobody actually, well, emuses/em [...]

35 Statistics That Fuel the Battle Between Pinterest and Google+

pa href=”http://www.hubspot.com/google-plus-vs-pinterest-battle/” target=”_blank”img id=”img-1334261826774″ src=”http://blog.hubspot.com/Portals/249/images/battle-of-new-social-networks.png” border=”0″ alt=”battle of new social networks” width=”344″ height=”276″ class=”alignRight” style=”float: right;” //aa href=”http://www.hubspot.com/content-skill-levels/” target=”_blank”img id=”img-1327359579850″ src=”http://blog.hubspot.com/Portals/249/images/introductory3.jpg” border=”0″ alt=”introductory3″ //a/p pAs the two newest social networks, a href=”http://www.hubspot.com/google-plus-vs-pinterest-battle/” title=”Google+ and Pinterest” target=”_blank”Google+ and Pinterest/a have gotten a lot of attention recently. It’s no surprise. Each has experienced rapid growth and adoption, [...]

An Uncomplicated Approach to Conducting Solid Market Research

pimg id=”img-1334241681313″ src=”http://blog.hubspot.com/Portals/249/images/identifying target audience.png” border=”0″ alt=”identifying target audience” width=”366″ height=”244″ class=”alignRight” style=”float: right;” /a href=”http://www.hubspot.com/content-skill-levels” target=”_blank”img id=”img-1327422189463″ src=”http://blog.hubspot.com/Portals/249/images/intermediate1.jpg” border=”0″ alt=”intermediate” //a/p pConducting market research is often the starting point for key components of businesses’ marketing and sales strategies. It’s what helps you a href=”http://blog.hubspot.com/blog/tabid/6307/bid/30907/9-Questions-You-Need-to-Ask-When-Developing-Buyer-Personas.aspx” title=”build personas” target=”_blank”draft personas/a, clarify your marketing messaging, set product [...]

How a Small VC’s Commitment to Content Made a BIG Difference

pemimg id=”img-1334259466219″ src=”http://blog.hubspot.com/Portals/249/images/kings-crown.jpg” border=”0″ alt=”kings crown” class=”alignRight” style=”float: right;” /a href=”http://www.hubspot.com/content-skill-levels/” target=”_blank”img id=”img-1327359579850″ src=”http://blog.hubspot.com/Portals/249/images/introductory3.jpg” border=”0″ alt=”introductory3″ //a /em/p pemThis is a guest post written by Brian Zimmerman. Brian is managing director of a href=”http://openviewpartners.com/” title=”OpenView Venture Partners” target=”_blank”OpenView Venture Partners/a, an expansion-stage venture capital firm focused on providing technology companies with deep operational support. You [...]

The Challenge of SEO for Large Enterprises

Eric Enge discussed these issues with Warren Lee, who manages SEO for Adobe’s web properties. The web software company gets 48 million visits a month to its own websites thanks to Lee’s efforts. In Lee’s opinion, knowing what the most common hurdles to SEO are before starting a project can help prevent problems before they [...]

Google-Oracle $1 Billion Android Patent Trial Begins

The trial between Google and Oracle over the use Java software within the Android operating system began in California yesterday with the selection of the jury. It is likely Oracle will seek around $1 billion in damages from Google.

Hotwheels vs. Matchbox. Who’s on the Right Track in Online Marketing?

Before I dive into the details, have you ever noticed that in the Toy aisles of Dept. Stores, Matchbox and Hotwheels are always on either end of the aisle. Have you also noticed that they both often have the same retail price, yet Hotwheels has a bigger selection? (I have a 4 yr. old, I [...]

Google’s Biggest Social Search Update Yet Features Google+ Content

pemGoogle+ is changing the web, a href=”http://blog.hubspot.com/blog/tabid/6307/bid/30449/How-Google-Is-Changing-the-Web-Even-Though-No-One-Wants-It-To.aspx” title=”even if you don’t want it to” target=”_blank”even if you don’t want it to/a./em That’s right. Now, more than ever, it’s critical for your business to create and build its presence on the new social network. But hey, if you don’t want to take it from us, another [...]

Google Flight Search Not a Monopolist Move

Just in case you missed it, this new tool came on the scene about four months ago as the first fruit of the search giant’s purchase of travel software company ITA. At the time Google acquired ITA, the US Department of Justice required it to develop and license travel software, to establish internal firewall procedures [...]

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